Bohemian chic trend
Playa-Loca is a brand made for all women who like to feel different, bold, free, lively and happy. Playa Loca creates collections of fashion accessories in a hippie-bohemian style to accompany you on all your resorts in the 4 corner of the world. Let yourself be inspired by this explosion of colors which make you travel
The Story
Playa Loca brand was born in 2017 in Cartagena de Indias, Colombia, colonial city in the Caribbean. Designer, Céline Oliveira, is inspired by the colors and warmth of the Caribbean city where she lived during a few years. During her travels in islands and cities of south America, she develops a range of products of bohemian and hippie inspiration with the leitmotiv to bring colors and joy of living from the Caribbean populations, in the European woman's life.